Kennedy says.Īll of this leaves retailers and consumers happy, he explains. "They have the power of what we have worldwide walking around with them in a handheld device," Mr. If a product needs restocking, members can place an order with a Motorola handheld computer running Quofore mobile software. Out in the field, meanwhile, a North American merchandising team visits retail stores. And from a low of 40 per cent, Spin Master has pushed its average forecast accuracy above 80 per cent. On-time delivery has jumped from 60 per cent to 98 per cent. The company's in-stock performance - its ability to keep an item on store shelves - is up more than 25 per cent. Kennedy says having such detailed intelligence allows Spin Master to predict buying patterns - and therefore replenish stock before a retailer has to ask. The payoff: Every morning, Spin Master's team of sales analysts knows exactly what products sold the previous day at each of its retailers worldwide. Then in 2008, it embarked on phase two by using SAP Business Warehouse V7 to manage consumer-level information. Kennedy says.Ĭompleting phase one took 18 months, and Spin Master let things settle for almost a year. "We knew precisely where the inventory was, and we could give them a specific date when we'd be available to ship it," Mr. Combined with SAP's supply-chain management tools, this move made Spin Master more responsive to retailers. That way, a manager in Toronto and a sales rep in Paris would both be looking at the same numbers. Kennedy says phase one was about stabilizing company data into what he calls a single version of the truth.
![spin master products spin master products](https://kidscreen.com/wp/wp-content/uploads/2020/06/WeWearCute.jpg)
"They wanted to show that they were a Tier 1 company and that they were serious about performance improvement." "They deal with the Wal-Marts and Toys R Us and so on - some of the most demanding customers globally," says Greg Swift, SAP Canada's vice-president, central region. After looking at many providers, Spin Master chose SAP's R/3 software, which has since been upgraded to SAP Business Suite. It started by searching for an enterprise resource planning (ERP) solution to support its global expansion. So Spin Master launched a two-phase program that would transform the way it gathered and leveraged business intelligence. "Our growth was inhibited because of the lack of process discipline and accurate, clear information in real time." "We weren't able to keep pace with the market dynamics," Mr. Its two seasons - spring/summer and fall - call for quick reaction as merchandise goes from hot to not.
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That was poison in the toy business, which he compares to the fashion industry.
![spin master products spin master products](https://media.spinmasterstudios.com/images/products/spinmaster_games/us/778988715826/full1.jpg)
Kennedy says, the company couldn't make effective decisions. To realize its potential, it needed to get smarter about managing sales, inventory and other crucial data.Ĭonfined largely to spreadsheets, this information on Spin Master's thousands of products was fractured and inconsistent.
Spin master products plus#
It had offices in Hong Kong, London and Paris, plus the southern Chinese city of Dongguan and Bentonville, Ark.īut as COO Iain Kennedy recalls, Spin Master had outgrown its IT infrastructure along the way. With 300 employees and annual sales nudging $300-million, the company was expanding rapidly. Founded in 1994, Spin Master supplied some of the world's biggest retailers. Business had never been more brisk for the Toronto-based toy maker, whose products include Air Hogs and Bakugan Battle Brawlers. In 2005, children's entertainment firm Spin Master risked becoming a victim of its own success.